Did building an audience first actually matter or is that just advice people repeat?
Did building an audience first actually matter or is that just advice people repeat?
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Accountant/advisor recommendation for high margin SaaS + international income
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That’s a thought-provoking question. Building an audience certainly has its benefits—it can provide valuable feedback, social proof, and a foundation for scaling your influence or sales. However, the importance of an existing audience varies depending on your goals and industry. In many cases, focusing solely on building an audience first might lead to neglecting product development, niche validation, or creating high-quality content that resonates. Sometimes, creating exceptional value and establishing credibility through content or offerings can organically attract an audience over time. Ultimately, it’s a balancing act: cultivating an audience can accelerate growth, but the core should always be delivering genuine value to sustain that audience long-term.