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The 3-Month Rule: My Technical Framework for Doing Things That Don’t Scale

Embracing the 3-Month Rule: A Technical Strategy for Startups

In the world of startups, the wisdom of Paul Graham resonates loudly: “Do things that don’t scale.” While this advice is popular, many overlook the practical implementation of this principle in technical development. After eight months of developing my AI podcast platform, I’ve crafted an effective strategy to navigate the challenges of scalability versus the immediate needs of a growing project. Welcome to my “3-Month Rule,” a concept that emphasizes short-lived hacks to better understand user needs and optimize development processes.

Rethinking Scalability in Startups

As tech professionals, we often find ourselves trained to focus on building scalable architectures from the outset—think microservices, distributed systems, and elaborate design patterns. However, in a startup environment, investing effort into solutions that cater to future demands may lead to unnecessary complexity. My approach, guided by the 3-Month Rule, compels me to quickly implement straightforward, albeit imperfect, coding solutions. These are designed for immediate deployment, allowing me to focus on learning what users truly require.

Current Unscalable Solutions: Thoughtful Choices Behind My Infrastructure

1. Single VM for Everything

Currently, my platform operates on a single virtual machine (VM) costing just $40 a month, hosting the database, web server, and background tasks—all without redundancy and with manual backups.

Why This Works:
In just two months, I’ve gained profound insights into my resource needs—far beyond what traditional capacity planning could provide. My “AI-heavy” application peaks at just 4GB of RAM. Had I opted for a more complex Kubernetes setup, I would probably be managing idle resources instead of focusing on user demands. Each crash (a total of two) yields valuable lessons about the true points of failure, which are often surprising.

2. Hardcoded Configurations

My codebase employs hardcoded constants for important configurations, such as pricing tiers and user limits, rather than using environment variables or config files.

The Advantage:
I can efficiently search for configuration values across the entire codebase and track changes in Git history. Over three months, I’ve made only three configuration changes; this represents a mere 15 minutes of redeployment compared to the hours it would have taken to build a proper configuration service.

3. SQLite for Production Use

Yes, SQLite is the backbone of my multi-user web application—holding only 47MB of data and easily

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