Embracing the 3-Month Rule: A Framework for Developing Scalable Solutions
In the world of startups, much is made of the advice given by influential figures like Paul Graham: “Do things that don’t scale.” Yet, the practical application of this principle, especially within coding, is rarely discussed. During my recent journey of developing an AI podcast platform over the past eight months, I’ve crafted an effective approach that I’ve coined the “3-Month Rule.” Essentially, any unscalable hack I implement has a lifespan of just three months. After this period, it must either demonstrably add value and be properly refined or be discarded.
As engineers, our instincts often push us toward developing scalable solutions from the outset. We’re taught to build intricate architecture that can support millions, utilizing advanced design patterns and technologies like microservices and distributed systems. However, this mindset is often more suited to larger companies than to startups.
In a startup environment, focusing on scalability too soon can lead to costly delays in productivity. You’re often gearing up for user issues that might never arise while neglecting immediate user needs. My 3-Month Rule compels me to produce straightforward, sometimes “messy” code that can be deployed quickly and, most importantly, reveals the genuine needs of my users.
My Current Infrastructure Hacks: Why They Work Wonders
1. Consolidated Operations on a Single Server
I’ve opted to run my database, web server, background jobs, and Redis on a single $40/month virtual machine. This approach, devoid of redundancy and relying on manual backups, might seem risky but has proven insightful.
By monitoring my resource utilization for these past two months, I discovered that my “AI-heavy” platform peaks at just 4GB of RAM. The complex Kubernetes configuration I nearly adopted would have been a waste of effort. When the server does crash, which it has on two occasions, I gain valuable insights into the real causes, which are seldom what I’d anticipated.
2. Hardcoded Settings for Immediate Adaptation
Rather than relying on configuration files or environment variables, I’ve chosen to hardcode constants throughout my code, including pricing tiers and user limits. Modifying any setting necessitates a redeploy, but there’s a significant upside.
My ability to quickly search for configuration values across my codebase means that every pricing adjustment is logged and easily reviewed in git history. In three months, I’ve adjusted these variables only three times, making the quick redeployment worth the
One Comment
This post offers a compelling perspective on balancing speed and thoughtful scaling—something that resonates deeply in early-stage startup development. The “3-Month Rule” serves as a practical guardrail, allowing founders and engineers to prioritize learning and rapid iteration without getting bogged down by premature infrastructure decisions.
Your approach of embracing “messy” but immediately actionable hacks aligns with the lean startup philosophy—focusing on validated learning over perfect architecture. Running all services on a single VM and hardcoding configurations may seem risky at first glance, but as you’ve demonstrated, these strategies can yield valuable insights and rapid feedback loops that inform smarter long-term decisions.
It’s important to recognize that such tactics aren’t universally applicable and should be reevaluated once the product gains traction. However, your method highlights how intentionally short-term, unscalable solutions can serve as an effective bridge—helping startups stay agile, reduce unnecessary complexity, and truly understand user needs before investing heavily in scalable infrastructure. Thanks for sharing these practical insights!