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The 3-Month Rule: My Technical Framework for Doing Things That Don’t Scale

Embracing the Three-Month Experimentation Framework: A Guide to Navigating Unscalable Solutions

In the world of startups, the advice from renowned entrepreneur Paul Graham to “do things that don’t scale” is often echoed, but how do we effectively put this into practice, especially within the realm of software development? After eight months of crafting my AI podcast platform, I’ve devised a straightforward yet impactful methodology: every unscalable approach I employ is allotted a lifespan of three months. During this period, it must demonstrate its viability, or it faces elimination.

Understanding the startup Paradigm:

As engineers, we’re trained to build with an eye towards scalability from the outset. We delve into design patterns, microservices, and robust architectures aimed at catering to millions of users. However, in a startup environment, chasing scalable solutions often equates to costly delays, optimizing for a user base that doesn’t yet exist, and addressing challenges that may never arise. My three-month rule invites me to write simpler, purpose-driven code that can be deployed rapidly, providing insights into genuine user needs.

Current Infrastructure Strategies and Their Purpose

1. All-in-One Virtual Machine

My entire stack—database, web server, background jobs, and Redis—operates on a single virtual machine costing a mere $40 per month. While this setup may seem lacking in redundancy, it has dramatically clarified my actual resource demands in just two months. I discovered that my platform, which I initially believed would be resource-intensive, only requires 4GB of RAM at peak usage. The elaborate Kubernetes framework I nearly adopted would likely have involved managing idle containers.

When system failures occur (and they have, twice!), I glean valuable insights into the underlying issues, often surprising me with what actually fails.

2. Simplified Hardcoded Configuration

Configuration is directly embedded within my code:

python
PRICE_TIER_1 = 9.99
PRICE_TIER_2 = 19.99
MAX_USERS = 100
AI_MODEL = "gpt-4"

There are no separate configuration files or environment variables; just constants that are easily searchable. Redeploying the application is straightforward and has only required minor adjustments—three times in three months—making this approach significantly more efficient than developing a separate configuration management service.

3. Utilizing SQLite for Production

Despite its limitations, I’m employing SQLite for my web application, with a database size of just 47MB. It has smoothly accommodated

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