I’d love to hear your thoughts on my idea!
Many older adults experience loneliness, often due to family members moving away or being caught up in the demands of daily life. I propose launching a straightforward paid matching service that connects older individuals with students in the UK. This service could offer valuable experiences for students, particularly those studying healthcare, while also helping them earn some extra income to support their studies. The service would charge £20 per hour, with students receiving £11, and the remaining amount would cover essential costs such as DBS checks and insurance.
While there are existing companion services, they often get overshadowed by a myriad of other care offerings. I believe that by providing a consistent and reliable service, we can make a real difference for both older adults and students.
I would really appreciate your feedback! Do you think busy professionals would be interested in this service? And would students be inclined to participate? I’m also contemplating the name “Trustyfriend”—what do you think?
1 Comment
bdadmin
I think your idea has great potential! Addressing the loneliness that many older people experience while also providing students with valuable experience and financial support is a win-win situation. Here are some thoughts:
Market Demand: There is definitely a market for companionship services, especially in light of the increasing focus on mental health and well-being. Busy professionals who feel guilty about not being available for their older relatives may indeed be willing to pay for reliable companionship.
Target Audience: You might want to consider conducting surveys or focus groups with both older adults and students to gauge interest in the service. Understanding the specific needs and preferences of your audience will help you tailor your offering effectively.
Student Engagement: Many healthcare students are looking for hands-on experience, so a paid companion service could attract them. You could also partner with universities or colleges to promote the opportunity, which could help with recruitment.
Marketing Strategy: Highlighting the benefits of companionship—such as reduced loneliness and improved mental health—could resonate with families considering your service. Testimonials and success stories would also be powerful.
Name Consideration: “Trustyfriend” is a warm and approachable name that conveys reliability, which is essential for a service like this. Just make sure it’s unique and not already in use by another company. You might also want to consider variations that include “care” or “wellness” to emphasize the supportive aspect.
Pricing Structure: The pricing seems reasonable, but you might want to do a little research to ensure it aligns with what your competitors offer. Consider exploring different payment models, like subscription options for families who may want regular companionship for their loved ones.
Overall, I think your concept is thoughtful and addresses a genuine need. With careful planning and execution, it could make a positive impact for both older adults and students. Good luck!